Published on October 15, 2023
Since its inception in 1982, the New Balance 990 has been a symbol of quality, comfort, and enduring style. Designed to cater to athletes and everyday wearers alike, the 990 series has evolved over the decades, maintaining its reputation as a premium sneaker.
The New Balance 990 was initially introduced as a premium running shoe, featuring cutting-edge technology for its time. Its debut marked a significant milestone in the footwear industry, as it was the first running shoe to retail for a then-astronomical $100. This bold pricing strategy was justified by its unparalleled craftsmanship, innovative materials, and commitment to performance.
One of the key reasons for the 990's enduring popularity is its Made in USA
Over the years, the New Balance 990 has undergone several iterations, each incorporating advancements in comfort and technology. The latest models, such as the 990v6, feature updated cushioning systems, breathable materials, and sleek designs that blend retro aesthetics with modern functionality. For enthusiasts and collectors, the New Balance 990 is more than just a sneaker—it represents a timeless blend of performance and style. Its versatility makes it suitable for various occasions, whether you're hitting the gym, running errands, or attending a casual outing. If you're interested in exploring the different models and variations of the New Balance 990, check out this comprehensive product spreadsheet. The spreadsheet provides detailed information on each product, including specifications, colorways, and availability, making it an invaluable resource for sneaker enthusiasts.